Your Jewellery Buying Checklist: 7 Essential Things to Know Before You Purchase

Buying jewellery is often an emotional experience. The sparkle, the detailed craftsmanship, and the meaning behind each piece can instantly capture your heart. But beyond the beauty and sentiment, jewellery is also a thoughtful investment.
Whether you are selecting a bridal necklace or a pendant for everyday wear, it is important to approach your purchase with the right knowledge and confidence.
At Chheda Jewellers in Mumbai, we honor tradition while embracing evolving styles. This jewellery buying checklist is designed to help you make a purchase that is not only beautiful but also truly worthwhile.
Always Check for Certification
When you are choosing a precious piece of jewellery, especially something crafted in gold or set with diamonds, it is important to ask for proper certification. This ensures that the materials used are genuine and of high quality.
For gold, look for the BIS Hallmark. It is a trusted symbol that confirms the purity of the gold you are buying. For diamonds, request a certificate from a recognised authority such as IGI or GIA. These international institutes grade and verify the diamond’s authenticity and characteristics.
Why is this important? Because certifications protect your investment. They offer peace of mind and also serve as official proof of value, which is especially helpful if you ever need to insure your jewellery or consider resale in the future.
Verify the Purity of Gold
That beautiful 22 karat gold necklace may look royal at first glance, but without proper purity verification, you might not be getting what you were promised. Always check for the official hallmark stamp on gold jewellery. It is a small detail that carries a lot of value.
Gold purity varies based on how and where you plan to wear it. Twenty two karat gold is best for bridal jewellery or pieces meant for special occasions. Eighteen or fourteen karat gold offers greater strength and durability, making it a better choice for everyday wear.
Think of gold purity the way you would think about ingredients in skincare. Reading the label makes all the difference.
Know the Four Cs of Diamonds
If you are investing in diamonds, understanding the four Cs which are cut, clarity, colour and carat is absolutely essential.
The cut influences how brilliantly the diamond sparkles. Clarity refers to any natural marks or inclusions inside the stone. Colour is graded on a scale where D is the most colourless and highly valued, while grades like G and H still offer excellent beauty at better value. Carat simply measures the weight and size of the diamond.
A good jeweller will take the time to explain these aspects in detail and answer any questions. If that does not happen, it may be worth finding someone who will. At Chheda Jewellers, we take pride in offering honest guidance and clarity with every diamond you choose.
Choose a Design That Reflects You
Jewellery is a personal expression. Beyond changing trends, the right piece should reflect your personality, suit your lifestyle and feel at home in your wardrobe.
At Chheda Jewellers, our collection is thoughtfully curated to celebrate every style. You will find traditional Rajasthani jadau, timeless polki and kundan sets, minimal Italian gold chains and jewellery with a modern touch.
From heritage inspired elegance to contemporary statement pieces, each design is created to feel truly personal to you.
Understand the Weight and Making Charges
The price of jewellery involves more than just the daily gold rate. It is important to ask for a complete breakdown of the costs involved.
This includes the weight of the metal, the weight of any stones, and the making charges. Making charges can vary widely, often ranging between eight and twenty five percent, depending on the craftsmanship and design complexity.
A transparent jeweller will always explain how each part of the price is calculated. Understanding this helps you make an informed and confident purchase.
Try It On Before You Buy
Jewellery can look very different in a display case compared to how it feels and looks when you wear it. That is why it is always a good idea to try it on before making your final decision.
See how the piece fits, check if it feels comfortable, and take a moment to view it in natural light. Even a quick photo can help you see how it truly complements you.
At our Mumbai showroom, we invite you to explore freely. Try it, twirl with it and take your time. Because a beautiful piece is not just about how it looks, it is also about how it makes you feel.
Ask About After Sales Services
A lasting relationship with your jeweller is just as important as the jewellery itself. It is always wise to ask what services are offered once your purchase is complete.
These can include complimentary cleaning and polishing, options for resizing, long term buyback or exchange policies, and support for repairs such as stone tightening.
At Chheda Jewellers, we take pride in being there for you well beyond the day you buy your piece. Because every piece you choose is not just a product, it is something meaningful that stays with you for life.
Final Thoughts: Buy Smart, Shine Smarter
In a world full of sparkle, it is easy to get swept away by the shine. But with the right knowledge, jewellery shopping becomes less overwhelming and much more empowering.
Whether you are choosing your first ring or curating bridal pieces meant to be passed down for generations, Chheda Jewellers offers an experience that is seamless, transparent and thoughtfully crafted. We honour tradition while embracing modern elegance, so every piece you choose feels just right for you.
Visit Us
We invite you to step into our flagship store in Mumbai and discover jewellery that blends tradition with individuality. Each piece is crafted with care, shaped by commitment and inspired by creativity.
Let us help you find something that does more than shine. Let it reflect who you are and carry your story forward for generations to come.